PL · ENDeliberately selective collaboration
International expansion for FMCG brands

We’ll show you to the world.

International expansion in 4 months - or I keep working, at no extra cost, until it happens.

For owners of food, beverage and cosmetics brands who have already decided that going international is their next move. All they need is someone who knows the way.

€68M+ exported · 20 years of international sales · 45+ markets
Dalicja Szuszczewicz, Founder of Dali Flow Group
€68M+
in products exported
€0
in products exported
0
years of international sales
0
markets: Europe, the Gulf, travel retail
0
sectors: food, beverages, cosmetics
Testimonials

No optimism. Just a plan.

Calm, precise and strictly business. Dalicja didn’t sell us optimism - she gave us a plan built on real numbers and delivered it without drama. She treated our brand as seriously as we treat it ourselves.

K
CEO
Cosmetics manufacturer · Poland

We came with a brand that was thriving at home but standing still everywhere else. In the first year we secured distribution in four new markets - and in every one we ended up with the right partner, not merely an available one.

Z
Founder
Beverage brand · Lithuania

What sets Dali Flow Group apart is access. For two years we had been trying to reach the right buyers in the Gulf. The right meetings happened within two months - and the conversations came pre-qualified.

E
Export Manager
Germany

In eighteen months we went from a strong regional position to an active presence in seven new markets. The launches were precise, the negotiations professional, and the execution fully reliable.

C
CEO
European FMCG brand
For CEOs, brand owners and manufacturers

I’m not for everyone.

If you’re a brand owner who is serious about a new market - keep reading. The next 4 minutes could save you 4 years.

This is for you if:

  • You run a food, beverage or cosmetics brand with €2M–€50M in revenue and you know expansion is your next move.
  • You’ve already tried entering new markets and lost €30k–€100k on distributors who vanished after signing the contract.
  • You’ve been to three trade fairs, collected 500 business cards and closed nothing.
  • You hired a “consultant” who delivered a 60-page deck and zero real distribution contacts.
  • You’re done reading local regulations through Google Translate at 2 a.m.

This is NOT for you if:

  • You’re “considering” markets but won’t make a decision for the next 18 months.
  • You think expertise is “expensive” - you’d rather make €200k worth of mistakes for free.
  • You’re looking for a friend, not a partner who will tell you the truth.
  • Your budget for entering a new market is under €20k and you think that’s enough.
  • You want to “have a chat” with no commitment on either side.

If that’s you - close this page. No hard feelings.

The brutal truth

Most European brands lose money for 18–36 months before they even understand a new market. Some never do.

It’s not because the product is bad. The product is usually fine. It’s because they make the same five mistakes - every time, in every country:

1

They sign with the first distributor who replies to an e-mail. The desperate one - who just happened to have time to reply.

2

The pricing makes no sense, because nobody showed them what the margin structure really looks like in that market.

3

They lose six months on local regulatory requirements, because they didn’t know the timing window or the order of steps.

4

They ship the wrong SKU mix. A bestseller at home is dead stock in a new market.

5

They assume the distributor will market the product. The distributor will not market the product.

I’ve seen this movie many times. I know how it ends. I’d rather help you write a different ending.

How I work

Three steps. From diagnosis to signed distribution.

Readiness Audit

You start with a free audit. Within minutes you know whether your brand is ready for international markets - and what’s missing.

Market Report

For a specific product and market: channels, real margins, entry requirements, competition and a clear “go / no-go” recommendation.

Strategy & execution

A full strategy, and for selected brands 1:1 work - all the way to the right partner and a signed distribution agreement.

The offer

Four levels. You enter where you fit.

Level 1

Export Readiness Audit

A document in your inbox within 48 hours · no calls, no nurturing
Free
Level 2

Market Report

Delivered in 2 weeks · one chosen target market
Individual quote
after the free audit
  • Distribution channel structure and a map of the key players
  • Realistic retail pricing and margins across the whole chain
  • Registration, labelling and certification requirements
  • Competitive analysis and a “go / no-go” recommendation
Guarantee: if after delivery you decide the report wasn’t worth the money - I refund the full amount. No paperwork.
Most popular
Level 3

Expansion Strategy + consulting

A full, execution-ready strategy · this is where most of the value happens
Individual quote
after the free audit
  • A 90-day expansion plan with concrete milestones
  • A named list of 8–15 vetted distributors to contact
  • Pricing strategy, SKU mix and brand positioning
  • A complete regulatory map with a timeline
  • Launch strategy: retail, HoReCa, e-commerce
  • Three 1:1 consulting sessions after strategy delivery
Guarantee: if you don’t have a clear, executable entry path after strategy delivery - I keep working at no extra cost until you do.
Level 4

Fast Track - 1:1 Mentoring

Four months of hands-on work together · an application, not a purchase
Individual quote
after application
  • Full expansion strategy (everything from Level 3, included)
  • Weekly 1:1 sessions for 16 weeks
  • Direct support during distributor negotiations
  • Structuring of distribution contracts
  • Launch coordination and the first 60 days in market
  • Direct access between sessions
Results guarantee: if after 4 months you don’t have a signed distribution agreement with a vetted partner - I work a fifth, sixth, seventh month at no extra cost until you do.
The math

The numbers nobody shows you.

Take a brand with €15M in European revenue. A new market, opened well, conservatively means €2M–€5M in additional annual revenue within 24 months of launch.

Every month of delay is roughly €170k–€420k in unrealised revenue.

A “don’t enter” decision
€200k
that’s what entering the wrong market can cost. Good analysis stops you before you spend the first euro.
6 months faster
€1M+
accelerating entry by half a year for a €15M brand is a seven-figure difference in revenue.
A month of delay
€170–420k
in unrealised revenue every month the market waits and the decision doesn’t come.

That’s why everything starts with the free audit - so the decision is based on numbers, not hope.

Dalicja Szuszczewicz
Dalicja SzuszczewiczFounder, Dali Flow Group · Dubai
Who I am

20 years of international sales. €68M+ in products exported.

I have taken European food, beverage and cosmetics brands into Europe, the Middle East, Southeast Asia and Latin America. I have worked with manufacturers from Poland, Lithuania, Germany, France, Italy and Spain - across more than 45 markets.

Now based permanently in Dubai. I have the relationships. I have the playbook. I have the scars from years of doing this.

My experience spans international key account management at a leading personal care manufacturer, retail network development for a growing cosmetics brand, and years of independently building distribution for health and beauty brands.

Market entry strategies for FMCG manufacturers
Market research and sales potential analysis
Building and managing distribution networks
Negotiations with retail chains and category buyers

I work with a limited number of companies per year. When the spots are filled, the door is closed until next year. I run every project personally.

Languages: English · Polish · Lithuanian
The first step

Every relationship starts with a free Readiness Audit.

It’s not a call. It’s a ready-made document in your inbox after a short form. If you’re ready - we move forward. If not - you get a list of things to fix.

Get your free Readiness Audit

Deliberately selective collaboration · I work with brands I can genuinely help

P.S.

I won’t chase you. If you need convincing, you’re not ready. The brands I work with have already decided that international expansion is their next move. All they need is someone who knows the way. If that’s you - let’s talk this week. If not - close the tab and get back to work.

International expansion for FMCG brands · Europe + the Gulf
Meydan Road, Nad Al Sheba, Dubai · [email protected]
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Ready to expand? Start with the free audit.
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